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Posted March 26, 2024

Develon adds Tennessee dealer

Tri-County Equipment Sales & Service expands inventory with Develon machinery.


Located approximately 60 miles west of Knoxville, Tennessee, Tri-County Equipment Sales & Service is situated at 1099 Industrial Blvd in Crossville, near Interstate Highway 40 on the Cumberland Plateau.

Tri-County Equipment Sales & Service works with a diverse range of customers, including farmers and contractors, and serves the surrounding counties. The area has seen an increase in population as people move in from other parts of the country, generating residential developments in areas previously used for agriculture.

“When a dealership has been in business for more than 45 years, you know they’re doing something right,” says Adam Howard, senior director of sales at Develon. “This is a wonderful opportunity for our company to partner with the dealership and expand our brand in parts of Tennessee where we haven’t been in the past.”

Much of the company’s success is due to service and customer satisfaction. The dealership prides itself on retaining its loyal customers and employees despite external pressures. For instance, the company retained 11 of 12 service technicians when a larger dealership moved into the area and began competing for workers.

“Hiring the right people and creating a good environment for them to come to work is how we’ve been successful,” says Marshall Pugh at Tri-County Equipment Sales and Service.

He’s confident about the future of Develon and the products the company is bringing to the market, particularly dozers and compact track loaders. He traveled to Las Vegas for CONEXPO-CON/AGG in March 2023 and said he was impressed with the fully autonomous dozer in the demo area and the DD100 and DD130 dozers on display. He currently has a DD130 dozer in his rental fleet and says the visibility is the best of any dozer that he’s ever been in.

“We’ve seen success in renting Develon machines to potential customers for a weekend,” Pugh says. “They have the opportunity to test-drive the machines on a job site before deciding to purchase. We’re confident they’ll be impressed with the performance. Furthermore, if they decide to buy, we credit the machine rental to their purchase.”

“We’re excited about our partnership with Develon,” Pugh says. “Their commitment to quality and innovation aligns perfectly with our values, and we’re confident that together we’ll continue to provide our customers with the best machinery and service possible.”

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